
Apple is preparing to revolutionize the wearable tech industry with the introduction of cameras in future Apple Watches, pushing the boundaries of what these devices can do. As per renowned tech analyst Mark Gurman, who shared insights in Bloomberg’s Power On newsletter, this new feature aims to integrate artificial intelligence (AI) capabilities, turning the Apple Watch into a more interactive and intuitive device.
The anticipated upgrade, expected to launch in 2027, would mark a major leap for the Apple Watch series, with the company planning to add cameras to both its standard Series models and the more advanced Ultra models. This move would allow Apple Watches to support AI-powered features like Visual Intelligence, providing users with instant insights about anything they point their watch’s camera at.

A Game-Changer: AI-Powered Visual Intelligence on Your Wrist
Imagine being able to point your wrist at an object, and instantly, your watch provides detailed information about it. That’s the potential of Apple’s upcoming AI capabilities. Visual Intelligence is set to allow users to access real-time, on-the-spot data on objects simply by pointing their Apple Watch at them. Whether it’s a book, a building, or even a piece of art, the AI could provide a wealth of contextual information directly on your wrist.
With this innovative feature, the Apple Watch is evolving from a simple health and fitness tool into a smart assistant for everyday life, providing users with more than just notifications and fitness metrics. This shift signifies Apple’s ambition to make the watch a truly AI-integrated device that seamlessly merges convenience and cutting-edge technology.
Cameras for Both Series and Ultra Models: What to Expect
The addition of cameras to future Apple Watches is a bold move, but what makes it especially intriguing is the customization across different models. According to Gurman’s report, the Series models will feature cameras embedded within the display, making them discreet yet functional. On the other hand, the Ultra model is expected to have the camera placed on the side of the device, ensuring a distinct look that aligns with the more rugged and advanced nature of the Ultra range.
This variation in design will likely cater to different user needs—those who prefer a sleeker design with the Series models versus the more robust, feature-packed Ultra version. Regardless of the model, the introduction of cameras in these devices is set to change how users interact with their watches, making them not only stylish but also incredibly versatile.

AirPods with Built-In Cameras: Another Step Towards the AI Future
But the Apple Watch isn’t the only device that will be receiving an upgrade. Gurman also mentions that Apple is working on AirPods equipped with built-in cameras, which are expected to launch around the same time as the new Apple Watches. This move suggests that Apple’s overall strategy is to create a more interconnected, AI-powered ecosystem of devices that enhance user experience across the board.
The AirPods, combined with the Apple Watch’s camera features, could offer even more advanced capabilities, such as augmented reality (AR) experiences and real-time contextual assistance. Apple’s vision for a seamlessly connected tech ecosystem is becoming clearer, with both wearable devices contributing to a more intelligent, intuitive lifestyle.
What This Means for Apple and the Future of Wearables
The decision to integrate cameras into both Apple Watches and AirPods is more than just an incremental update. It’s part of Apple’s broader strategy to stay ahead in the ever-evolving wearables market, setting a new standard for what consumers can expect from their devices. With AI features like Visual Intelligence, Apple is not only responding to the growing demand for smarter, more capable wearables but also positioning itself as a leader in the AI-driven tech space.
As we look toward the launch of these groundbreaking devices in 2027, it’s clear that Apple is pushing the envelope on innovation, with wearables becoming more than just fashion accessories or fitness trackers. These devices are evolving into multi-functional tools that integrate seamlessly into everyday life, offering users the power of AI and real-time information at their fingertips—or, rather, on their wrists.

The Future Is Now—Are You Ready for Apple’s AI-Powered Wearables?
As Apple continues to innovate, the 2027 launch of Apple Watches with cameras and AI features is just the beginning. With the integration of Visual Intelligence and more connected devices like AirPods, Apple is shaping the future of wearables and transforming how we interact with technology. While we’ll have to wait a couple of years to see these devices in action, it’s clear that Apple is setting the stage for a new era in AI-driven personal technology. The future of wearables is here, and it’s more exciting than ever.